Starco Brands (STCB) and Republic National Distilling Company (RNDC) Partner to Bring Whipshots™ Vodka Infused Whipped Cream to the North America Market
This strategic partnership brings a cutting-edge spirits product to market with one of the most respected distributors in the industry. Whipshots™ will be able to leverage RNDC's national network, with distribution competencies in retail and hospitality, ensuring a significant market presence.
"We're excited to bring WhipshotsTM into our portfolio at RNDC," says Mike Young, RNDC Sr. Vice President of Supplier Business Development, Spirits. "The product is truly one of a kind, and we look forward to supporting the innovation and disruption that WhipshotsTM is poised to bring to the spirits industry."
RNDC is one of the largest distributors of wine, spirits, and CBD in the nation with distribution across 38 markets and a valuation of $11B. RNDC serves as a brand-building and product expert liaison between suppliers and those who sell or serve alcoholic beverages. Customer service, product expertise, and executional excellence are the hallmarks of the company's enduring success.
"We conducted a great amount of research at this level and couldn't be more excited to partner with RNDC," says Ross Sklar, CEO of Starco Brands. "RNDC's overall expertise, expansive network and thoughtfulness when it comes to building brands will be invaluable to WhipshotsTM. We are thrilled to join forces to bring this behavior-changing product to even more consumers."
Starco Brands is a disruptive and scaling company that prides itself on only commercializing products and technologies that are truly behavior changing. WhipshotsTM, with the support of partner RNDC, is shaping up to be the most anticipated launch in the spirits industry and is truly poised to shake up the vertical. Follow @whip_shots and visit Whipshots.com for more information.
About Whipshots™
Developed by Starco Brands, Whipshots™ is a first-of-its-kind alcoholic whipped cream that is a party in a can and will launch in 2021 with Partner Cardi B. WhipshotsTM is a playful shot of sophistication that will indulge your curiosity and senses. The boozy whipped cream is non-dairy (contains caseinate), does not require refrigeration and can be found next to other spirits at retail locations and behind the bar. Follow Whipshots™ @whip_shots and visit whipshots.com for more information leading up to launch.
About Starco Brands
Starco Brands (STCB) is an innovative branded consumer packaged goods company focused on technological innovation that changes the current landscape for the better. Starco Brands invents cutting-edge brands that change our behavior. Starco Brands is a public company for the public and develops products across a variety of categories including: Household Cleaning, Personal Care, OTC, Food, Beverage & Spirits and DIY Hardware. For more information about Starco Brands, please visitwww.starcobrands.com.
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SOURCE Starco Brands (STCB)
Released November 11, 2021